Challenges

• Showcasing a lot of content on one platform.

• Establishing the app as a unique app for movie trailers.

Solutions

• We created an application to engage the audience in an innovative way to watch these trailers.

• Users just need to scan the movie poster and the app would play the movie trailer for them.

• At the same time app would gather their feedback and help the movie brand to understand consumer’s reactions of the trailer.

• App also helps in monitoring and analyzing the likes, views, dislikes, public reviews, sentiments, etc. related with the trailer.

• This app would revolutionize the movie promotion activities.

Results

Established Everytrailer as the go-to app for movie trailers for Hollywood, Bollywood and Tollywood.